top of page

"Smart" persistence is everything


We value hard work and tend to say things like “Persistence is everything.” But if you’re trying to get from L.A. to NY by heading west, harder work and more persistence isn’t the thing to optimize.


Work ethic and persistence are valuable traits. But only when applied to the right things.


Recent Posts

See All

Why wise minds choose not chase

Smart people have a knack for getting what they want. But wise ones pause and ponder to figure out what's worth wanting. Because they understand: Not all that glitters is gold, Attention (HOW you spen

bottom of page