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Life has ups and downs. Where you are right now, and how you feel about it, is much like a balance sheet. It’s just a snapshot of your emotional assets and liabilities for a moment in time. The most important thing to remember is that where you are right now (physically, financially, emotionally) does not reflect what you are.

People confuse being busy with getting things done.  And then we confuse getting the right things done – the things that matter.  As my dad would say: “don’t confuse motion with action.” Working long hours doing unimportant things efficiently accomplishes nothing but burning resources that could be used on important things. Before getting busy painting rooms, make sure you’re in the right house.  Working hard on the wrong things is demotivating and takes you further from your goal.


Psychology teaches us that people will work harder to avoid a loss than they will to achieve a possible gain.  A famous, successful investor admits that it angers him more to lose $100 than it excites him to gain $100.

You can utilize this with any kind of persuasion, whether it be sales, or helping friends make positive changes.  Put them in a position where the perceived gain looks more attractive than the risk of doing nothing.

One non-sales-related hack to guide others to help themselves is to ask: “How would you feel if…?”  This allows them to envision a world in which they have a successful career, a fulfilling relationship, or a substance-free life.

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